Sometimes the best opportunities come from the worst circumstances.
When COVID shut down Katie Lee's restaurants, she had to figure out how to keep her business alive and her employees working.
Within two days, her team had developed a frozen pizza. Six weeks later, they'd sold approximately 50,000. 50,000 frozen pizzas in six weeks. That is pretty incredible.
Today, Katie's Pizza is growing into a national retail brand, including a major deal with Target.
But what I found most interesting about my conversation with Katie wasn't just how she got started. It was what happened next.
How do you scale something handmade without losing what makes it special?
How do you go from running restaurants to competing in the frozen food aisle?
And what happens when the business grows faster than you ever imagined?
But before the wild success, came Katie’s extraordinary personal story. In my words, she is beyond determined, refreshingly candid, and has overcome more than her share of challenges.
At one point, she told me, “I love a good no.”
After hearing her story, I believe her.
I think you'll really enjoy this conversation. I did. Katie and I talked about this and so much more on
The Irresistible Factor.